President Elect, Barack Obama, continues to use Web 2.0 technology as he launches the first of his weekly podcasts this week.
The use of blogs, podcasts, Twitter and other features designed to keep the electorate engaged is very interesting for the objective by stander to observe as Obama creates his administration and gets ready for office.
Of course our own Prime Minister, Gordon Brown, has also embraced Web 2.0 technology via his regular “Ask the PM” sessions on YouTube where he will “respond to the most popular questions asked by the YouTube community.” This week, unsurprisingly, the topic is the economy.
So perhaps the UK electorate will follow it’s US cousins come the UK 2010 election campaign by voting for the party that uses the now commonplace technology to engage them the most? Time will tell.
Janet
Tags: blogs, engagement, Gordon Brown, Obama, President Elect, Twitter, Web2.0, YouTube